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I often meet people who have been ill-informed about LinkedIn by reading some muppet’s misguided and ignorant post on LinkedIn. I have fun exposing this myth and the numpty giving the misguidance! Here’s 10 of the most common that I get: 1. Only post business content...

6 Benefits of Getting LinkedIn Premium/Sales Navigator Advanced Many people wonder what the difference is between LinkedIn Premium/Sales Navigator (which are both Premium services but are also slightly different). Well LinkedIn are making more and more of their...

What posts go viral on LinkedIn and why? There’s many so-called experts out there in LinkedIn land giving false advice and worse misleading advice as to how to create content that goes viral. So in my series of LinkedIn Newsletters on “How to become a LinkedIn Rock...

Stop listening to people who are saying that the new LinkedIn algorithm is making their content and profile views go down. It's NOT true. It’s not LinkedIn, it’s the poor quality of their content. My content engagement isn't going down at all. In fact in recent weeks...

Activate your LinkedIn Newsletters: this is a very effective way of communicating your content. It also has the added advantage of having an invite sent to all of your connections and followers and they then subscribe, they opt in. This had the added advantage of then...

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These are the 10 things that are probably wrong with your LinkedIn profile: I love it when I approach potential clients on LinkedIn and they tell me that they already have someone external/internal managing their LinkedIn profile. Having already looked at their...